The idea of what peace means has been a lasting issue for Ugandans, as peace has not been achieved in all its forms. People believe that reconciliation and justice are important for peace to exist. Peace starts in people's minds.
TRAC FM's Voices of Change campaign in Uganda found that radio was the most influential medium among citizens in deciding who to vote for in the 2021 elections, with 55.8% of respondents choosing radio.
The TRJ media campaign ran on the backbone of TRAC FM infrastructure of poll design and radio partners aimed to promote TRJ across the sub-regions of Acholi (Mega FM), Lango (Radio Wa) and West Nile (Radio Pacis).
The Caritas-Hewasa polls reveal that local governments in Kabarole, Kyenjojo, Bunyangabu, Ntoroko and Kamwenge need to protect the environment in order for citizens to access clean water and improve the health and economy of communities.
TRAC FM asked radio listeners for their opinion on the performance of leaders; over the past 5 years, which Government representative has responded to your needs most?
In the second poll question of the Voices of Change campaign which brings to national debate citizens perspectives of democracy in the run-up to the 2021 general Elections. TRAC FM asked; What should the elected government's priority be in the next five years?
61% out of 13,838 respondents who participated in a nationwide poll indicate that campaigning only through media will not allow them to make an informed choice on who to vote for on Election Day.
Valerie Amos
"To be effective we must listen to people (...) using for example TRAC FM to conduct country-wide citizen centred interactive radio polls."
https://www.youtube.com/watch?v=IetQVIpeKxs&t=917s Valerie Amos, UN Emergency Relief Coordinator, About TRAC FM, Speech at Canadian Humanitarian Conference.